Management fads and buzzwords: critical-practical perspectives

TitleManagement fads and buzzwords: critical-practical perspectives
Publication TypeBook
Year of Publication2000
ISBN Number9780415206396

Taking fads and buzzwords seriously, rather than dismissing them, this book reveals how management "gurus" actually damage organizations. David Collins offers professional managers and students of business and management an alternative account of management that transcends the normal boundaries of organization and the limited viewpoint of fashion. Among the fads and buzzwords coverd are as follows: the guru industry; excellence: business process re-engineering; empowerment; culture; knowledge work; and globalization.